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ONDC 2026 — Open Network for Digital Commerce

ONDC 2026 — India's open e-commerce alternative to Amazon/Flipkart. Lower commission (1–3% vs 25–30%), open network. How sellers + buyers join, RTI escalation.

ONDC 2026 — Open Network for Digital Commerce

⚠️ DPDP Rules, 2025 (14 Nov 2025) amended Section 8(1)(j) of the RTI Act — public-interest override now under Section 8(2). Read the note →

· 2026/04/19 05:02

Direct answer. ONDC is the government-backed open e-commerce network — alternative to Amazon/Flipkart. Buyers + sellers connect via different apps (any compliant app on either side). Commission 1–3% vs 25–30% on closed marketplaces. Best for artisans, SHGs, kirana stores, local restaurants.

Apps

Buyer apps

  • Paytm, PhonePe, Pincode (small-biz focused), Magicpin, Mystore.

Seller apps

  • ONDC Seller App directly OR via aggregators: Mystore, eSamudaay, Loadshare (logistics).

How sellers join

  1. Visit ondc.org → “Become a Seller”.
  2. Pick a Seller App (free signup).
  3. Upload products with photos + GST + bank.
  4. Listed on ONDC network — visible to all buyer apps.
  5. Commission 1–3% on each sale.

ONDC vs Amazon

Feature ONDC Amazon
Commission 1–3% 15–30%
Visibility All buyer apps Only Amazon
Onboarding 1–2 days 7–14 days
Setup cost ₹0 ₹0 + ad spend
Logistics DIY or 3PL Amazon FBA

Sources

{REVIEWED}

Last reviewed: 3 May 2026.

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