If you took a loan mainly to run or grow a profit making business, a February 2025 Supreme Court ruling means you usually cannot sue your bank in a consumer court, because you are not treated as a consumer for that transaction. Small borrowers who took a loan only to earn a living through self employment are still protected.
Quick answer: In The Chief Manager, Central Bank of India v Ad Bureau Advertising, decided on 28 February 2025, the Supreme Court held that a company that took a large project loan for a profit making activity is not a consumer under consumer protection law. The test is the dominant purpose of the loan. If it was mainly to generate profit, the consumer forum has no jurisdiction. A person who borrows only to earn a living through self employment remains a consumer.
The court did not say every business borrower is shut out. It said the deciding question is why you took the loan.
| Purpose of the loan | Are you a consumer? | Where you can complain |
|---|---|---|
| Mainly to earn profit or expand a commercial venture | No | Civil court, or the banking ombudsman for service deficiency |
| Only to earn a living through self employment, small scale | Yes | Consumer commission (district, state, or national) |
| Purely personal, for example a home or a car for own use | Yes | Consumer commission |
The label on the loan matters less than its real object. A modest loan by a self employed person to run a one person livelihood is protected. A large loan whose dominant purpose is profit generation is not.
The case is The Chief Manager, Central Bank of India v M/s Ad Bureau Advertising Pvt Ltd, citation 2025 INSC 288, decided on 28 February 2025.
An advertising company had taken a project loan of about ₹10 crore for film post production work. After a dispute, the bank reported the company to the credit bureau as a defaulter for around ₹4.17 crore even though it had issued a no dues certificate. The company said this wrongful reporting cost it an exclusive Airports Authority of India advertising tender, and the National Consumer Disputes Redressal Commission awarded it ₹75 lakh.
The Supreme Court set that award aside. It held that the company was not a consumer, because the loan had a close nexus with a profit generating activity. In its words, the guiding test is whether the dominant intention or dominant purpose of the transaction was to facilitate some kind of profit generation. Since it was, the consumer forum had no jurisdiction, whatever the merits of the grievance.
This ruling does not remove consumer protection from every business borrower. Consumer protection law has always carried a carve out for people who buy goods or services to earn a living by self employment.
Losing the consumer route does not leave you without remedies. Pick the forum that fits the grievance.
Real-life example. A logistics firm run by Dr. Shrawan Kumar Pathak took a ₹2 crore working capital loan to expand its fleet. After a billing dispute the bank reported it as overdue and its loan renewals stalled. The firm filed in the district consumer commission expecting quick relief. After this 2025 ruling, the commission would ask a simple question first, was the dominant purpose of the loan profit or livelihood. Because the loan was to grow a profit making fleet business, the firm was advised to pursue a civil claim and a banking ombudsman complaint instead, and to seek correction of the credit record, rather than lose months on a forum that lacked jurisdiction.
No. It means a borrower whose loan was mainly for profit is not a consumer for that loan. A person who borrows only to earn a living through self employment on a small scale is still a consumer and can use a consumer commission.
It is the question the court uses to decide consumer status. If the dominant intention behind the transaction was to generate profit, you are not a consumer. If it was to earn a livelihood or for personal use, you usually are.
The Chief Manager, Central Bank of India v Ad Bureau Advertising Pvt Ltd, 2025 INSC 288, decided by the Supreme Court on 28 February 2025.
Likely yes, if the shop is your means of earning a living through self employment and the scale is small. The self employment carve out in consumer protection law is meant for exactly this situation. The larger and more clearly profit driven the venture, the weaker the claim.
Use the correction process under the RBI credit information rules and complain to the lender and the bureau. If the wrongful reporting caused loss, a civil claim may lie. A business borrower cannot rely on the consumer forum if the loan was for profit.
Yes, for a deficiency in banking service. The Reserve Bank ombudsman scheme can consider complaints against a bank or a regulated lender for service failures, separate from the consumer forum route.
The object of the loan matters more than the type of business. The court looks at whether the dominant purpose was profit generation or livelihood, and at the scale, not merely at what sector you are in.
The ruling interpreted the commercial purpose exclusion, which continues in the same spirit under the Consumer Protection Act 2019. The 2019 Act keeps the self employment carve out, so the dominant purpose analysis remains the deciding point.